I was recently talking to a Minneapolis artist who was, as many Minneapolis artists of a certain generation are wont to do, rhapsodizing about the glory days of the Warehouse District art scene in the 1980s. Before it was home to a hundred thumping dance clubs and one of the most heroically awful franchises in the annals of professional basketball, downtown Minneapolis' Warehouse District was a primo fine arts destination where one could live, paint and party in relative peace, on the cheap and with minimal interference from police, creditors and obnoxious suburban disco jocks. During that decade, there were a few dozen arts spaces which had carved out homes for themselves in the many spacious, abandoned buildings on and around First Avenue, and collectively created a little scene that carried on until the Target Center and the Federal Reserve muscled everyone out in the early 1990s.
One of the most attractive aspects of a lot of the Warehouse District galleries, my artist friend went on to say, is that many of the best spaces were situated in storefronts. Storefronts are, in many respects, the perfect venue for an art gallery. They're right on the street level and generally built all the way up to the sidewalk line in pedestrian-friendly parts of town, so they interact directly with passers-by. The windows encourage the viewer to engage the art inside, creating a sense of (literal!) transparency into the gallery's inner workings. Storefronts are usually fairly cheap to rent and maintain, and modest enough in size that an emerging artist can focus their work in a clearly-defined space without having it be completely overwhelmed by cavernous ceilings or an all-consuming sea of white drywall. Art museums and more prosperous established galleries can seem citadel-like and exclusive - think of the MIA's imposing neoclassical façade, or the Weisman's metallic tangles sitting up on that river bluff. Storefronts, on the other hand, invite the casual person on the street to peer into the window and come in for a plastic cup of wine. They're a fully integrated part of the city, and if they're sitting next to a taquería or piano repair shop or discount plumbing service, all the better for that elusive "street life" your urban planner friends are fond of chattering on about.
So theoretically, the most perfect way to interact with the community would be to strip down the storefront gallery to its most basic essence, and eliminate all the superfluous elements so that you're left with just a front window. That's the concept, anyway, behind south Minneapolis' Shoebox Gallery, where the idea of the storefront gallery really is distilled it to its most basic essence. The Shoebox, run by artist Sean Smuda out of his upstairs apartment, is almost literally just a shoebox: an 8' x 8' display window on the Chicago Avenue side of Roberts Shoes on Lake Street (you know, "hardly a foot we can't fit"). The window is two feet deep with drywall backing, and that's it - minimal lighting, no floor, no front door, and certainly no wine and cheese table. When there are openings or performances, they happen out on the sidewalk on Chicago Avenue. It fulfills the basic democratic promise of an alternative arts space in essentially making the city itself a physical part of the gallery.
The Phillips-Powderhorn neighborhood in which the Shoebox is located has come a long way in the last couple of years - an early opening was interrupted by an on-street five squad-car drug bust - but it still isn't an area that one would tend to think of as an arts Mecca. Artists had lived in the building for several years, but there was no real sense of interaction between them and the community at large. When Smuda moved into an upstairs space in the Roberts Shoes complex six years ago, one of the first ideas he had was planting some traveling vines in a problematic, crime-ridden back alley to add some green space. He then went about installing a video camera back there and looping the footage in one of the store's display windows 24 hours a day for public viewing - putatively to monitor the growth of the vines, but also to reflect the everyday life of the neighborhood back on itself. X-Ray Alley, the first show at the Shoebox, went live in July, 2003. Indeed, criminal activity in the alley dried up almost immediately, and the owner of Roberts asked Smuda if he wanted to continue to program art in the window on an ongoing basis. He and early contributor (and current UofM printmaking professor) Jenny Schmid dubbed the space the Shoebox Gallery. It has been going ever since.
There are, of course, certain inherent limitations to running a gallery in such a space. Potential exhibitors are presented with a checklist of every conceivable calamity that could befall a piece of artwork: the space is uninsured, in direct sunlight much of the time, separated from the outside world by a mere sheet of plate glass, and alternately furnace-like or freezing, depending on the season. Moreover, it's run by Smuda out-of-pocket, so work must be shipped by the artist at their own expense. Despite these limitations, Shoebox has consistently shown strong work by well-known artists and performers such as Schmid, Xavier Tavera, Alexa Horochowski and Emily Johnson in the last five years. The current show by Tynan Kerr, Metaphysical Totem Poles, is a charmingly ramshackle collection of art objects obsessively cobbled together from paper scraps, geometric shapes, photos, found text, wood, brick and paint. They look, sitting in the window, as if they could be the remnants of a fire sale for a psychedelic shamanistic wholesaler. Kerr left a number of his colorful, garish paintings on wooden panels outside the gallery, which over the course of the show have disappeared from the sidewalk, absorbed into the bustle of the gallery's surroundings - who knows what southside bedroom wall they're presently decorating? The line between the gallery and the environment it interacts with is blurred further.
For the gallery's fifth anniversary, a group show called Beautiful Deleuzers/Guattari Hero, based on the writings of post-war French philosophers Gilles Deleuze and Felix Guattari, will be opening June 21 with a performance on the sidewalk by Kelly Meister. That's the beauty of a storefront gallery like Shoebox. It serves as a counteractive measure against both the idea of fine art as something mystical and unapproachable, and the idea of the American city street as an alternately bland and disintegrating public space being choked to death by corporate greed, rampant crime and/or civic shortsightedness. The storefront gallery promotes the almost utopian idea that in the marketplace of ideas, Felix Guattari can exist right across the street from Wireless Toyz.


Few people know that Andy is the love child of Randy and Dandy, flush with both Dionysian dynamism and a keen flair for fashion. I have watched him grow to be a consummate cultural historian, superbly steeped in the collective (un)conscious of the arts. His incisive scalpel dissects our world and splays it out into exquisite displays of what we in the literati call corpus flora, cavorting playfully on the twin tightropes of perspicacity and pulchritude! Write on, man, right on!
But seriously, Andy, how do you happen to have all these hip hop MCs--Anonymous D, HeavyP--as fans?
Andy Andy Andy,
You come in so
handy handy handy
when I'm looking for art
or to take part
in some very strange happening around town.
Much love,
The mass of MPLS
Andy, this is really nice coverage of what is, yes, a cool venue. I just read the PR for Beautiful Deleuzers/Guattari Hero and it sounds like a lot of fun. And Deleuze, especially in his hand-in-hand-with-Guattari persona, would be the first to appreciate Wireless Toyz.
See more of Smuda's work (in his photographer persona) in the Duluth News Tribune coverage of the North Shore Iron Pour upcoming: it'll be out on Thursday at http://www.duluthnewstribune.com/wave He documented the 2007 pour beautifully--these are only a few of the 400 some images he recorded of the week.
I agree about Smuda - he's definitely a treasure. One of the most poetic and thoughtful souls I've been lucky enough to encounter in this life.
Sean Smuda is a community treasure and a wonderful artist. I have been following his career for many years. I think the resurgence in this area has a lot in part been due to his long time tenancy and recognition of the potential for this area to remain an Artist's off the beaten track haven.
I hope other artists take advantage of this unique well travelled path to show their work.
Credit where credit is due: Sean Smuda is also an occasional arts writer.
I really love this article. I'd never heard of that gallery, but Sturdevant's insights are great. Kudos to the Rake for finding such a talent.
What's "metaphysical" about actual material art objects?
Well, what's "metaphysical" about any symbology, religious or otherwise, all of which finds physical form? for us meat puppets, embodied souls, selfconscious animals everything physical is spiritual and vice versa.
right. so a wooden staff, adorned with found paper scraps is metaphysical because it has a spirit?
What's Wireless Toyz? Sounds awesome!
As always, Sturdevant manages to make me laugh out loud with his amazing wit. Great article!
Great article! I'm looking forward to Mr. Sturdevant's future contributions.
Thanks for the great article! I have also been interested in this gallery - I've always driven by it and wondered about it, but never took the time to find out about it! Thanks for representing the art(ists) of the Twin Cities, Mr. Sturdevant!
Terrific article! What a stellar writer, with such a sense of history. Drive by there all the time...
I mean Andy.
Great article. I've been eyeing the Shoebox for about a year, and have always been curious about its origins. Thanks Andrew!
Also, re: "Hardly a foot we can't fit."
I've always loved the other motto, in fading paint on the back of the store: "Happy feet for all the family!" You can see it coming south on Chicago.
I loved the article too. What a wonderful sensibility this Sturdevant guy has.