The dress is souper!

Today, I did more sleuthing for the coming February fashion
feature and uncovered this treasure: Kim Bartmann, owner of Bryant Lake Bowl and Barbette as well as a lover of all
things vintage, has an original "Souper Dress" on display at her new-ish Red Stag
Supper Club
(see my mediocre snapshot below). This paper dress, inspired by the
work of Andy Warhol, was issued by the Campbell’s Soup Company in 1967. Shoppers could
get one sent directly to them, via US Mail, in exchange for one dollar and two Campbell’s soup labels. Unfortunately,
however, because the dresses were advertised as disposable (per the trend of the time), most didn’t
survive until now. This one belonged to – and was lovingly preserved by – Bartmann’s mother. Other Souper dresses
have recently sold for as much as $5,000.
 
 


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